Working out issues with your funnels falls into these main 3 categories:
- Hook problem (can be at any step / page in your funnel and in your ad where the funnel starts)
- Story problem (structure of the story has to be correct to entice people to listen)
- Your offer (make a better offer if you not getting any sales)
You have to work out all 3 elements in all steps of your funnel starting with the ad…
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